Lane Construction
Supported internal and external communications through the design and distribution of marketing and engagement materials, including press releases, newsletters, and promotional content. Managed digital platforms and contributed to social strategy to ensure consistent, on-brand messaging across all channels.
YEAR
Aug. 2024 – Jan. 2025
SERVICE
Marketing Admin
INDUSTRY
Construction
CLIENT
Temp. Position
HIGHLIGHTS
- Designed and distributed internal and external communications, including press releases, newsletters, and promotional announcements.
- Created posters and advertisements to increase employee engagement and support social media initiatives.
- Managed and updated company websites and social media platforms to ensure accurate, timely, and on-brand content.
- Contributed to social media strategy discussions, aligning content with overall brand messaging.
- Supported planning and execution of internal events to strengthen employee engagement and company culture.
- Maintained and organized distribution lists to support targeted communication and marketing outreach.
CHALLENGES
- Ensuring all communications remained accurate, up-to-date, and aligned with brand standards across multiple platforms.
- Managing content across websites, social media, and internal communications while maintaining a cohesive voice and visual identity.
- Designing materials that effectively captured attention and encouraged participation in internal initiatives and events.
- Working within tight timelines to distribute communications quickly without sacrificing quality or clarity.
